How To Start A T-Shirt Business

Selling T-Shirts has become big business and it's aYou have to always be marketing/promoting
growing industry on the Internet where there areyour site one way or another because it won't
already thousands of shops and websites wheretake long before someone else over takes you,
you can purchase almost any design or T-Shirtsimply because links can die and you need
style imaginable. Thanks to the many T-Shirtincoming links from other websites to get
companies that now print and create the T-Shirtstraffic.T-Shirt Ranking Websites
for you, with no risk involved, many people haveDo ranking sites work? Yes, ranking websites are
been able to start their own T-Shirt businessa great way to market/promote your T-Shirt
without having to invest any money. Thisdesigns and shops/websites. Many people don't
however, has turned the T-Shirt business onlinewant to waste their time searching all over the
into a fierce, competitive battle against all T-Shirtweb trying to locate websites that sell specific
shop/website owners.There are now millions ofdesigns that they are looking for. This is where
T-Shirt websites online for customers to chooseT-Shirt ranking websites come in handy and allow
from and this is why starting your own onlinecustomers to view thousands of different T-Shirt
T-Shirt business can be stressful, disappointing,designs and styles from many different websites.
and very difficult to attract customers and makeRanking sites are a great way of bringing many
the sales that you are expecting. Now, I'm notunique and different T-Shirt websites/designs
saying it's impossible, I'm just saying it's going totogether and help to bring the buyers to the
take a lot of time, effort, and maybe even somesellers. is a great example and offers many
money for you to get started and get customersdifferent categories to choose from including:
visiting your shop/website.There are many thingsAnimal, Artistic, Attitude, Automobile, Biker,
you need to consider when starting your ownComputer, Floral, Funny, Holiday, Kids, Logo, Misc.,
online T-Shirt business. Simply creating a design,Movie, Music, Novelty, Occupation, Offensive,
putting it on a blank T-Shirt, and expecting it toPatriotic, Pets, Political, Religious, Sports, Unusual,
be a big seller isn't going to do the trick and bringVintage, and Western.Many T-Shirt business
you many sales, unless of course, you are a veryowners think that they can just upload their
lucky person, whom I can assure you, thereT-Shirt designs to a ranking website and expect
aren't very many of them around. If you want toto receive sales. This is a myth and it's not true.
start a T-Shirt business just to make easyRanking sites, like bring high quality targeted traffic
money fast like many other schemes on theto your website, but it's your T-Shirt designs in
Internet claim, then you're looking at the wrongthe end that have to convince the customer to
business. There is no such thing as easily makingbuy/purchase the product. T-Shirt ranking
money fast and you're always going to have towebsites only make it easier for you to market
put in the effort to get the results you arepromote your site/designs and to get the high
looking for, especially for a T-Shirt business.Now,quality targeted traffic that every business
I'm not trying to scare you from owning yourwants.Below I've included some advice, problems,
own T-Shirt business, as there are manyand solutions from other T-Shirt businesses that
successful individuals who have started theirthey encountered when they were starting their
business in the T-Shirt industry and are doingown T-Shirt business.For MindTrix the hardest
very well. I just want to give you the facts ofpart for starting out, besides money, was finding
reality so that you're not disappointed when youra "nitch". Our first line of T-Shirts was all over the
business isn't doing as well as you thought itmap, so starting your own clothing company can
would. You may succeed at one aspect of thebe hard. I had to do and learn everything on my
business, but fail in another, or you just might beown. I over came this obstacle by going to
that person who is successful at all the aspects oftradeshows, surfing the Internet, and reading
the business, which will obviously make yourmagazines like Sport and Street, etc.MindTrix has
business a success. Either way, you're still going togrown beyond just T-Shirts due to the fact that
have to spend the time and work very hard toeveryone including their moms have a T-Shirt
achieve success.Below I've listed some of thecompany. When I would go into stores trying to
things you need to consider before you setup orsell my T-Shirts, I would always get feedback, like
start your own T-Shirt business:Business Goalswhat makes these any better than the other
Before you start your own T-Shirt business, you90,000 brands we have in here, which most of
need to think of your business goals. These goalsthese other brands people have heard of, and
should be realistic and they should point you in thethat is why we graduated to cut and sew as well
direction you would like your business to go andas any higher end T-Shirts.You have to stay
what you hope to accomplish. An example of aahead of the pack to survive. for Promotion: Don't
goal would be to have 100 visitors visiting yourbe afraid to advertise. Create buttons, stickers,
shop/website a day or to create two newgive them out and be sure people remember you.
designs a week and put them up on your website.Tell people about it, you'd be surprised how many
Whatever the goals may be that you have setpeople would be willing to help you out.Advice for
for yourself, you then need to strive for themDesigning: When designing A T-Shirt, there are
and once you have accomplished your goals, thenmany points to keep in mind, but the following
you know you're on the right track.Passionfactors are some technical stuff overlooked by
You have to have an interest in what you arecompanies starting off: The Number of colors
doing or you're not going to enjoy spending theused & what material will be used. Most screen
time and effort your business requires. Everybodyprinters charge in the $10-$40 range for every
has a passion in one thing or another whether it isdifferent color you use. It can get really
creating the designs, promoting, or any otherexpensive for someone (Example: music bands)
aspect of the business, but you should have anto get several T-Shirts printed. They then have
interest in it. If you're not passionate about ato sell the fans $36 dollar T-Shirts just to cover
certain subject, then you need to think of anotherthe costs and make some profit.The Material
theme that you would be more interested inused: Usually each material/brand/size comes with
doing. Remember, you are going to spend a lot ofa set of colors that they're printed on. There isn't
time on the subject/theme that you choose, so ifone that provides you with every single color in
you aren't passionate about it, then you're goingexistence. It would be a great idea to ask the
to get bored very fast and it's not going to beclient what material they can afford and then
enjoyable.Subject/Themeresearch it, or familiarize yourself with the more
This is very important in the T-Shirt industry aspopular brands that are being printed on
some subjects/themes do much better than(Examples: American Apparel, Fruit Of the Loom
others and receive more customers, but like alland Hanes). I've had several problems with this
styles, they come and go. It's possible to have awhen I began, so don't just go creating something
general subject/theme, but it makes it harder forthat only looks good on a red background that
you to market/promote your shop/website. Iyou can't easily fix, or something that looks good
suggest choosing just one subject/theme to beginon a T-Shirt color that's almost impossible to find.
with as you can start adding other subjectsThis will save you so much time and
themes later when you are established. Youtrouble.Lastly, but most importantly, just be
should by all means choose a subject/theme thatoriginal. Keep the designs more personalized,
you are knowledgeable about and have a passiondeeper and more meaningful. Vision. You need to
for, like I mentioned under the passionknow who you are, what you're doing, why, etc.
paragraph.Target AudienceThis will define how you market your product,
Who are you targeting? Will you be targeting ahow it looks over all, and all the little details within
certain age group, occupation, style, general public,that you need to do. Yep, so figure that out and
etc. Finding out who your primary target audiencethen go nuts because you can't go wrong with a
will be or is, will help you with marketingbig idea, as long as you know what the big idea
promotion. This will also help you with creating andis.2. Marketing. It's essential in today's design world.
designing your T-Shirts and shop/website to suitYou might have a good product but if its weak
your target audience. Once again you can chooseon branding, labeling, packaging, shelf appeal,
to go for a general audience, but this will onlymatching coat hangers, etc., it'll look bad.
make it harder for you to market/promote yourConsistency also needs to be achieved across the
shop/website.Researchspectrum including same font, same style, etc.
You need to always do your research and findDesigning is totally open to new creations and
out what's new, what's not, what's in style, whatideas, so anything goes, but there are some
kind of designs people are looking for, etc. Youboundaries that you don't want to cross, while
also need to keep up-to-date with your subjectothers you need to break through.3. E-commerce.
theme as some change on a regular basisYes, it's fully possible! It will take some setting up
(Example: Politics). Keeping informed andthough, but I've recently realized how I can just
up-to-date will give you the leading edge overpick up the phone and order a set of hoodies,
your competitors, bring back customers timewait four days until they're on the doorstep, pay
after time, and most importantly it will makefor them a month later online, etc. Also, I can call
sales.Third Party shops Vs. Your Own Websiteup the fabric company down the road, or one in
Should I invest in my own website or use a thirdwellington, get them to send me samples of
party website to host my T-Shirt designs? If youdenim, call them back and order a set amount of
are thinking about doing every aspect of thedenim to be sent to my garment manufacturer,
T-Shirt business yourself (including making theand then call him and tell him how many of what I
T-Shirts), then I suggest you invest in a websitewant right from my rocking chair at home.4.
(not a free website hosting service), but first tryOnline selling. Totally possible if you use ebay or
out a third party website that makes the T-Shirtsknow how to set up an E-commerce website
for you (no risk involved or investment needed)yourself, but getting the credit card system
to see if you can make your business a success.sorted out is a major cost. Lots of girls shop
Once you're confident in your business, then youonline now, you just need to know how to
can upgrade to making and owning your ownmarket it right and get your products noticed.5.
website.There are many online third partyPromo. Get it out there! Make sure your friends
websites available on the Internet that you canbuy your products or you could give out freebies.
choose from that will create and ship the T-ShirtsPut stickers, advertising your shop, wherever you
to your customers (risk free with no moneycan. Be shameless because designers are really
invested) and therefore, save you the hassle ofadmired (as opposed to being a 'salesperson'),
actually having to deal with the customer aspectespecially if your product is favorable.6. Don't
of your T-Shirt business. There are as many conswaste your time on silly details. I'll let you figure
as there are pros when using a third partyout what those are.7. Get your accounts sorted
service. Some of the cons are: You don't getout now. Segregate your personal and business
your own website and you are in some wayspending, so you can claim back GST with no
connected to them, you don't make as muchproblems. Make sure every transaction (sales,
profit (you have to pay them to do all the work,purchasing, spending, etc.) goes through your
like printing the T-Shirts and shipping), and theyaccount, so you can see how well you're doing by
make all the rules (Example: not providing youlooking at your bank statement. Use the ATM
with the E-mail address of your customers ormachine for petty cash; your accountant will love
refusing any designs that you create). When youyou one day for this.8. Have fun! It's not the end
sign up with one of these third party services,of the world if it doesn't work out. I was just
you are actually working for them and thatthinking how involved my life is at the moment
includes promoting their site. The customers thatwith my T-Shirt business. My life revolves around
purchase your T-Shirts are actually theirit, which is crazy, but if it all fell apart and closed
customers meaning they have full control anddown tomorrow I'd be the same person and I'd
every time you make a sale, they make a profit.find something else to do! I make sure I take one
In other words, these third parties depend onday off during the week to do what I love that
your success and if your business goes under,doesn't involve my work. I love doing my work,
theirs doesn't because there'll always be someoneso I'm very lucky in that aspect, but sometimes it
else to take your place.Marketing/Promotinggets boring or tedious so I make sure I stay
This will be your biggest enemy in the T-Shirtfresh and focused.9. Work hard. I still do after
business and many businesses fail because of this.three years. I work my butt off and hardly make
I suggest you do your research on the web forany money off it, but I know it's worth it in the
SEO (Search Engine Optimization) and about howlong run and the things you learn along the way
the basic search engines works, as there is a lotare invaluable.10. Give away free stuff! People love
of information about them. Do not just resort tofree T-Shirts and sponsorship goes a long way.
search engines as being your source for traffic asIt's also your duty, being in business and
there are many other websites that can helpgenerating wealth, to share that with society in
bring in quality targeted traffic to your websitesome way (Example: Old stock goes in recycle
like T-Shirt ranking sites (Example: major searchclothing bins, etc.).Check the story out at involved...
engines (Example: Google) are complicated in howchoice!
they work and many people have been trying toyou'd like to copy this article and place it on your
figure out how they work for years. The searchwebsite or pass it around, then you are FREE to
engines change their algorithms on how pages aredo so as long as you copy the article in it's
ranked every once in a while so you're better offentirety, keep the links intact, and don't make any
not focusing your attention on just getting to themodifications whatsoever. - The Ultimate T-Shirt
top in the search engines.If you do manage toWebsite On The Internet. You can Rank, Vote,
make it to the top and are very successful, thenComment, E-mail, Visit T-Shirt Websites, Auction,
your marketing/promotion shouldn't stop there.Bid, Sell, Buy, Promote/Market T-Shirts and more.