Designer Or Fake? How to Tell a Knockoff From the Real Thing in Fashion Design

Say you've had your eye on a designer item likeshould have some heft to them.
a purse or a pair of shoes, and you suddenly findInspect the labels. Know how the designer name
it at a really great price. How can you tell if it'sis spelled, and check the logo to make sure the
the real deal, or a very realistic knockoff? Ofname is correct. Counterfeits frequently have
course, if you're shopping in an alley or frommissing or backward letters. Also, know if the
someone's car trunk, you know it's a fake. But iflogo is supposed to have an apostrophe, or a
you're at a consignment shop, flea market or asuffix like "of London."
kiosk at the mall, it's a lot harder to tell. FacsimilesExpect premium packaging. Consult a designer's
are becoming so close to the originals thatwebsite, or visit an authorized store, to see what
sometimes only a fashion institute graduate - or apackaging comes with different pieces. Many
customs agent - would know what to look for.designer items like bags and shoes come in special
But a little common sense, and these helpful hints,boxes or dust bags. A generic box or a clear
will go along way in protecting yourself againstplastic bag is a sign that you are buying a fake. If
fraud.you are presented with a box that does look
Check the stitching. Looking at the details of aauthentic, make sure your product fits properly;
product will give you clues about its authenticity. Ifthe seller could just be cramming the item in a
there is stitching, check that it is uniformrogue box.
throughout, with no pulling, irregularity, or looseLook for serial numbers or authenticity cards. Do
threads. Handbags should have lining that issome research (again, on designer websites or at
stitched, not glued on. If you're buying clothing,authorized stores), and know which fashion design
check the stitching in pockets and hems. Luxurybrands include serial numbers or proof of
brands charge more because of the extraauthenticity with their products. You'll also find out
attention they pay to construction.where these are typically located, and if serial
Feel the material. Touch the leather or fabric thenumbers consist of numbers, letters, or both.
item is made of. Real designer products feel goodMany designer goods also include small booklets
to the touch. The leather should be soft, not stiff.that detail the heritage of the brand, or give care
It should not crackle like plastic. Similarly, fabricinstructions, so your purchase should include these
should be smooth, not rough. And the materialsas well.