| A business plan is never complete without a | | | | what quality clothing consists of. |
| thorough discussion of the experience that the | | | | Management Experience |
| management team has that will enable it to | | | | Unless your store is a kiosk or stall where you will |
| succeed. For a clothing store business plan, | | | | be the only employee, you or your team |
| readers will want to see experience in three | | | | members will be managing other people at your |
| separate areas: the clothing industry, | | | | store. Show relevant management experience, |
| management, and retail. | | | | especially the responsibility of hiring, training, |
| If you, personally, don't have experience in each, | | | | evaluating and firing employees. By demonstrating |
| show a plan for how you will recruit that | | | | that the intended store manager has cut his or |
| experience, as investors will not be comfortable | | | | her teeth in another job, investors will be more |
| with your promises to "learn on the fly". | | | | comfortable with the manager's ability to work |
| Experience can be hired, but it cannot be | | | | with a staff that requires a good deal of hands-on |
| accumulated quickly in this way. Also remember | | | | supervision, like your clothing store likely will. |
| that readers are not comparing the management | | | | Retail Experience |
| experience your business brings to the clothing | | | | If you know the clothing industry and have |
| store against the average person. They are | | | | managed employees or a company before, but |
| comparing it to the management experience of | | | | have no experience in retail, you have another |
| the competitors you describe in your plan and | | | | major hurdle to overcome. Retail, with its fast |
| need to know that you can hold your own against | | | | pace, quick decisions, and need for operational |
| these incumbents in the market. | | | | efficiency because of the repetitive nature of the |
| Clothing Industry Experience | | | | work, has a specific skill set that goes with it. |
| To sell clothes, you need to show some clothing | | | | Showing that you have worked at a grocery |
| industry background. This could be working in | | | | store at some point is a minimal start, but it |
| fashion or design, manufacturing, writing about | | | | would be much better to have a team member |
| clothing, or sales. The important thing is to show | | | | with retail management experience, who had to |
| that you, or a team member, have enough | | | | make decisions about how to set up and operate |
| experience to know the major players, what | | | | a store before. |
| drives different customers to buy clothing, and | | | | |