China's apparel industry in 2010 facing the development of four opportunities for

    The development of the last two decadesindustry is undoubtedly in the clothing production
is the garment industry opportunities andcosts at a competitive advantage.
challenges of the year, after the product(C) impact on the price of cotton and chemical
management, brand management, capitalfiber garments for export
management and resources to operate fourChina's clothing and the whole textile industry, the
phase, have been or are being achieved by therise of international status, first of all depend on
family workshop to the factory-styletheir degree of integration of industrial clusters,
management, the factory-style management tolarge and small and complete status of the
group management, group management to theindustry simply will not have international influence,
stock by the management of leap, forming athe so-called international brands would not dream
large-scale production capacity.of achieved.
So the opportunities facing the garment industryGarment industry, and the price of cotton fiber is
at this stage there are those who do?closely related to China is cotton and chemical
(A) increase people's income has stimulated thefiber producing countries is also a big consumer of
purchasing power of clothingcotton and chemical fiber prices have begun to
A direct result of the consumption structureaffect the international price movements, which
upgraded sales model changes in the total amountfor the Chinese apparel export costs and prices
of climbing, based on a number of enterprises arehave a significant impact.
facing a sales model innovation test.Output of the status of how to develop the right
2005 January-September to 599.6 yuan per capitadecisions that affect the status of the global
expenditure on clothing, compared with growth ofmarket, China's garment industry, how raw
32.7% over the same period in 2004, the permaterials industries to conduct joint or integrated,
capita expenditure was 441.8 yuan to buy clothes,to achieve the convergence of forces, such a
an increase of 40.6%, accounting for 61.6% ofprospect is very attractive, in which trade
clothing expenditure, of which the first threeassociations and industrial capital, the use of
quarters of clothing price ratio increase of 24.8%leverage will be a key influence on the power.
over the same period last year, the price increase(D) of the Association to join forces have
and exciting.demonstrated the value of
Volume expansion and upgrading of the structureFrom the overall capacity of China's industry is
to enable enterprises to have more modealready ranked in the world in front, but from the
selection, a base and conditional garmentoverall competitiveness point of view and a far
enterprises must carry out product upgradescry from the advanced level, in particular the
ahead of the strategic planning, the future, Chinaprofitability of less than 10% of others, first
will be able to brand there own rating, local luxurychange the small and complete practical reality is
clothing brand was born basically meets thethat the industry Therefore, industry associations
conditions. China fashion market imbalancessuch as the joint approach is a very good choice.
characteristic determines that China's top apparelSimply do not have the competitive small and
brands must be regional.complete, and only the use of joint forces in
The key to the concept of selling high-endorder to develop and grow, Wenzhou, Zhejiang
Japanese brand clothing increasingly highlight theenterprises, especially in the joint association of
role of product sales. From the sky casting a netgarment enterprises in the provision of access to
into the precision strike, corporate marketing andinformation, the joint set design agencies, joint
strategic synergy model of resource matchingprocurement, joint sales promotion, joint rally and
faces enormous challenges. 2005 season to buyso on to go the forefront of the country.
clothing and other seasonal changes in the 2,5,7,9Wenzhou's products despite the road brand is still
month season, in recent months to buy clothinga considerable distance to go, but the business
expenditure per capita respectively, over thephilosophy has been inspired by the strategic
same period last year 117.4%, 52.7%, 92.9% andvalue of this industry group. In fact, in the
41%, sales of the role of Golden Week is evenZhejiang, trade associations, the strength of the
more prominent.resources is to transport back to the Greater
(B) the advantages of human resourcesShanghai, Zhejiang, international fashion information
Low cost is the main aspects of competition inis becoming the competitiveness of enterprises in
the industry, professional and technical reservesZhejiang.
and low-cost human resources will lead toEven if we have a number of negative factors,
competition in the industry of the two distinctbut the industry is still generally agreed that
destination.China's garment industry is now facing rare
The needs of people first and businessopportunities for development during this period
development strategies related. In China,known as the Garment Industry Development's
competition in the industry was driven mainly in"period of strategic opportunity." China's clothing
two aspects: the brand and cost.industry is currently the focus should be on
Many garment and textile professionals nationwiderestructuring, strive for high-end products have a
colleges and universities, these schools there is nonew breakthrough, especially with the advent of
doubt that for the development of the apparelthe post-quota era, China's garment industry will
industry provides a rich talent pool. So far, theface a major change in the situation.
national research institutes with 104 apparel,From the international environment, the world's
clothing colleges and universities 2, and in moreeconomic growth and trade patterns of the
than 40 institutions of higher learning in thedevelopment trend of China's garment industry will
creation of professional clothing (lines), these arebe a favorable opportunity; from the domestic
the future of garment enterprises in China brandsituation, China's overall national strength has
strategy supporting the foundation.further enhanced China's garment industry will
Garment industry is labor-intensive industry, soprovide more powerful support and a higher level
make full use of human resources is the key toof market demand; the same time, technological
supporting this industry. From the Labor and Socialdevelopment and progress, increase productivity,
Security Bureau released the 2005 top tenbut also for the development of China's clothing
industry labor costs point of view, garment andindustry, more advanced facilities, which will
textile industry a minimum. The use of cheapgreatly reduce China's clothing industry and the
labor resources to the development of garmentgap between the world's advanced level.