| London designer, Allegra Hicks the Queen of | | | | if you are visiting Manhattan, stop by the store at: |
| Kaftans opened her first flagship store in the U.S. | | | | 1007 Madison Avenue and Seventy Seventh |
| earlier this year on upper Madison Avenue. Known | | | | Street. As yet, Allegra Hicks is not available in |
| for her bohemian-chic, luxury style Allegra Hicks | | | | Dallas, but that's part of the invasion tactics! |
| presents a luxury lifestyle brand that includes | | | | Australian born entrepreneur Nicole Bremmer and |
| timeless resort attire, bold feminine prints and | | | | founder of based in London has created one of |
| sophisticated interior collections. As part of the | | | | the hottest online boutiques to recently hit cyber |
| company's global expansion, Allegra decided to | | | | world. Move over net-a-porter.com, if all you |
| launch the full range lifestyle collection in her first | | | | crave is upcoming British talent then has got you |
| freestanding store in the United States. Inspired | | | | well and truly covered, with designers such as, |
| by the sea with a fusion of classic and | | | | Camilla Staerk, Emma Cook, Erdem, Gil Carvalho, |
| contemporary styles, the interior design is a | | | | Peter Jensen and Basso and Brooke to name but |
| combined creative vision between Allegra and | | | | a few, and who are some of the designers |
| acclaimed husband Ashley Hicks, son of the late | | | | featured for Autumn Winter 2007/2008. |
| British interior designer David Hicks. | | | | With a business degree from Queensland in |
| Born in Turin, Italy, Allegra studied design in Milan | | | | Australia, Nicole embarked on a career in the |
| and Fine Art in Brussels before moving to New | | | | corporate world and became a young success |
| York where she worked for the Artist Donald | | | | story within the stock broking industry. Known as |
| Baechler. Returning to Europe to pursue her | | | | the girl who "never wore the same outfit twice", |
| career Allegra moved to London where she | | | | Nicole decided to pursue her dream and launch an |
| married architect and furniture designer Ashley | | | | online boutique. In 2006 having gained financial |
| Hicks and continued her professional career | | | | success and with the confidence to go it alone, |
| specializing in textile design. With an established | | | | Nicole quit the financial world and embarked on |
| name in the world of interiors, and a passion for | | | | the launch of |
| style, fashion and textiles, Allegra decided to | | | | Believing that online shoppers possessed a |
| launch her own ready-to-wear collection in 1998. | | | | penchant for the latest fashion and with the |
| Allegra Hicks, a luxury lifestyle company is now | | | | desire to support new designers, Nicole combined |
| comprised of two ready-to-wear and accessory | | | | the appreciation of individuality without |
| collections, a cruise wear line and home furnishings | | | | compromising quality. Offering the latest fashion, |
| including beds, baths, table linens, rugs and | | | | shoes and accessories from the best British |
| cushions. Featured globally in fashion and lifestyle | | | | designers, these carefully selected collections |
| magazines around the world and presenting her | | | | reflect the key looks of the season. Nicole's hot |
| collections at London Fashion week twice a year, | | | | favorites for Fall include the ankle boot, the |
| Allegra Hicks designs reflect her city boho-chic and | | | | perfect dress with an accentuated waist worn |
| beach wear style. The Autumn Winter 2007 | | | | with opaque hose and signature bold prints. Don't |
| collection emulates her signature prints, rich | | | | worry about orders and shipping, caters to the |
| velvets and kaftans in true Allegra style. The | | | | global customer with prices listed in US dollars and |
| collection is available online at for phone orders, or | | | | shipping available via UPS. |